Creative Control

David has a bit of a problem. However, it could be a positive if he were to just change his perspective a bit. The ad agency he works at is promoting Augmenta, the latest in augmented reality glasses. He falls into being one of the most skilled test users, effortlessly creating a facsimile of his best friend’s girlfriend with whom he carries on an affair. Naturally, this plays havoc with his more tactile relationships. But the potential of Augmenta makes it clear that this could be just be a great deal of fun. If everyone were to just get weird with it like Reggie Watts (stopping by as himself to be the star of the Augmenta campaign) does, they would not succumb to all the overwrought yuppie malaise. Healthy or dangerous, the tripping in Creative Control is out of sight.

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